Website Analytics & Performance Monitoring Guide 2024 | Track & Improve Your Site

Want to understand how your website is performing and identify areas for improvement? This comprehensive guide will show you how to use Stunning's analytics tools to track key metrics, analyze user behavior, and optimize your website's performance for better results.

Setting Up Analytics

  • 1. Access Analytics Dashboard
  • 2. Configure tracking settings:
  • • Page views and sessions
  • • User behavior tracking
  • • Conversion goals
  • • Custom events
  • 3. Set up reporting preferences

💡 Pro Tip

Set up conversion goals early to track the metrics that matter most to your business objectives.

Frequently Asked Questions

What are the most important website metrics to track?

Key metrics include page views, bounce rate, average session duration, conversion rate, and mobile vs desktop usage. Focus on metrics that directly relate to your business goals and user experience.

How can I improve my website's bounce rate?

Reduce bounce rates by improving page load speed, creating engaging content above the fold, ensuring mobile responsiveness, and making navigation intuitive. A/B test different layouts and content to find what works best.

What's a good average session duration?

A good average session duration varies by industry and website type. For content sites, 2-3 minutes is typical, while e-commerce sites might aim for 4-6 minutes. Focus on improving engagement rather than hitting specific numbers.

How often should I check my website analytics?

Check high-level metrics weekly, conduct detailed analysis monthly, and perform comprehensive performance reviews quarterly. Set up alerts for significant changes in key metrics to stay proactive.

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